Make your enterprise AI Ready
5 Steps CIOs are taking to get AI Ready Picture this: a freight train engine barreling down the tracks, unstoppable and fast approaching. For many CIOs, this is exactly what...
How to get your team on board?
Business transformation can be small or it can be significant in impact. Transformation can touch any area of business from how to get customers, to which products to build, or...
Adapting your business strategy
Strategic changes can be triggered by evolving technology or shifting consumer expectations. Expanding or adapting your offering, adjusting internal management systems or simply ensuring that you’re up to date with...
Can we put units of measure on value exchange?
Measuring intangible value is inherently problematic. Even the legal system experiences this dilemma. When a victim is granted compensation from a civil court, the judge must decide what amount of...
Who has the pain that your product makes better
Importance To identify who your product brings real value to, you must first identify the pain-point that it solves. Dissected to its most basic elements, your product’s value comes from...
Blockchain and data collection culture
While we are in desperate need of good quality education in the business community about what Blockchain is and what it can and cannot do — and a decent explanation...
How to Write a Winning Case Study
Your case study is essentially the telling of a story which demonstrates how you could benefit prospective clients. There are various channels that this can be conveyed across. Displaying the...
Are you discussing value or features?
To ensure you’re adequately communicating value, it’s imperative that you define both value and features and recognise how they differ. Features are the specific elements of your offering. Often, entrepreneurs...
Innovation Success by Fixing These 5 Things
We all know the story about innovation success: The board of directors has said, ” We must be more innovative!“ And after a lengthy process and all due consideration the company has...
Identifying the Stakeholders in Your Market
Define stakeholder – a person with an interest or concern in something, especially a business. When looking for a new customer it is often helpful to take a step back and to...