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Responsible AI Readiness

The deal didn't stall on price or product. It stalled on AI governance. I fix that.

I get AI products through enterprise procurement, security, and AI-governance review. Fast, and without pulling your engineers off their roadmap. I advise the enterprises sitting on the other side of the table, so I know exactly what they need to see.

01Case study

How FEtch cleared a Responsible AI assessment and unlocked an enterprise deal.

EngagementTranslate · Template · Oversee
OutcomeAssessment cleared
Read the case study

Engagement

Three weeks

Time-boxed, fixed scope

Frameworks

Four mapped

ISO 42001 · EU AI Act · NIST AI RMF · buyer RAI

Led by

AIGP

IAPP-certified governance lead

Outcome

Cleared

The FEtch enterprise deal proceeded

Stalled

01 · The problem

They are assessing your AI governance, not your AI

Your engineers built a capable product. That was never the question. The question is whether your AI is governed in a way the buyer can stand behind: how you classify and manage AI risk, how your models handle data, how you evaluate outputs and keep a human in the loop, how you oversee the AI in your supply chain.

Engineering reality

What you can already answer

  • MODELSArchitecture, providers, prompts, guardrails
  • DATASources, retention, isolation, PII handling
  • EVALSMethodology, accepted ranges, regression tests
  • HUMAN OVERSIGHTWhere a person reviews, approves, overrides
Missing: translation layer

Enterprise reviewer

What the buyer needs to validate

  • ISO 42001Readiness signals and conformance posture
  • EU AI ACTApplicability and risk-tier positioning
  • NIST AI RMFConcepts mapped to your footprint
  • SUPPLIER & CLASS.Governance posture, buyer RAI classification
Readiness

02 · The offer

Responsible AI Readiness

Get your AI product through your customer's AI governance gate. A fixed-scope engagement that produces the response your buyer can validate, plus the reusable templates that make the next one easy.

01 · TRANSLATE

Produce the governance set

The documentation the immediate assessment requires. Engineering input rendered in the standards the buyer's reviewers validate against.

Output: assessment-ready response

02 · TEMPLATE

Convert it into reusable frameworks

The artefacts become templates your team populates on future opportunities. The next assessment is a population exercise, not a translation one.

Output: reusable artefact suite

03 · OVERSEE

Keep senior judgement on call

A bounded advisory layer for review and judgement on later governance work. Sized in hours per quarter, not days per month.

Output: on-call senior judgement
See scope, price, and guarantee
Cleared

03 · Proof

How FEtch cleared its assessment and unlocked an enterprise deal.

The Responsible AI assessment was a significant commercial gate for us. Troy got us through without pulling the engineering team off their roadmap, and left us with documentation that forms the basis for our own AI governance and sets us up for the next one.
Alan GilesChief Executive Officer, FEtch

Client

FEtch

UK AI-led growth platform

Buyer

Integrator

Global systems integrator

Engagement

3 phases

Translate · Template · Oversee

Outcome

Proceeded

Multi-year deal accepted

Read the full case study
Judgement
Troy Norcross, founder of SER Team

FOUNDER

Troy Norcross,
AIGP

04 · Who you work with

Senior judgement, not a junior team.

Troy Norcross is the founder of SER Team. He works as an AI governance advisor to mid-market technology firms selling into enterprise, and holds the AIGP certification from the IAPP.

You deal with the person doing the work. The governance position is one voice, internally consistent, and built to be validated directly against your buyer's frameworks.

About SER Team
Rising

05 · Why now

The bar to sell AI into Europe is going up

The EU AI Act is phasing in. The Cloud and AI Development Act (CADA) adds an EU-wide sovereignty framework with four assurance levels: where data sits, independence from non-EU providers, EU ownership and control, and full software supply-chain control. Selling AI into European enterprise and the public sector will soon require provable sovereignty on top of AI governance. Most vendors have not priced this in. Clearing the bar early is a commercial advantage.

Let's talk

Stuck in procurement over an AI assessment?

No scoping form. No funnel. A direct conversation about whether this is solvable in the time you have.

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